After closing on XANT in August 2021, Aurea announced their intention to rebrand the company to InsideSales to its current customers based on the heritage, trustworthiness and success of the original brand. InsideSales is now a critical pillar in Aurea’s future of commerce solutions portfolio, helping to create B2C-like buying experiences for B2B transactions.

“InsideSales is a storied name in enterprise software,” said Aurea CEO Scott Brighton. “Over the course of 15 years — from 2004 to 2019 — it became one of the most recognizable brands in the industry. We’re excited to honor that track record of success, innovation and commitment to improving how B2B enterprises sell to each other by restoring the classic InsideSales.com brand name immediately.”

Aurea purchased XANT, once valued at a peak of nearly $2 billion, on their quest to create B2C-like buying experiences for B2B transactions. Products like PlayBooks — which optimizes sales representative contact rates through powerful AI — are now critical components of Aurea’s Future of Commerce library.

The library includes more than a dozen software solutions like InsideSales, Infer, and FirstRain, enabling B2B salespeople and marketers to target and engage prospects across the entire sales and marketing funnel more intelligently. InsideSales technology will help bridge the all-important gap between marketing and sales engagement — the initial prospect contact.

As part of the rebrand, the XANT.ai domain and website will be retired in favor of an updated experience at https://www.insidesales.com.

SILICON SLOPES, Utah, Jan. 29, 2020 /PRNewswire/ — XANT, the revenue acceleration cloud platform, today announced that Susan Bennett, the original voice of the Apple’s Virtual Assistant AI service Siri, will be delivering the keynote address during the inaugural XANT NEXT 2020 conference. The event will bring together customers, thought leaders and industry experts in the XANT network to discuss and further the development of AI within the world of sales and marketing.

Bennett’s career began as a voice-over artist for prolific companies such as Delta Air Lines, Ford, Coca-Cola, McDonalds, The Home Depot, Visa and Cartoon Network. In June 2005, Susan was approached by ScanSoft looking for someone to be the voice for a database project involving speech construction. She spent the entire month of July in a recording booth, and the recordings from her session were used to create Apple’s Siri. Through her voice, Apple’s Siri became one of the first and most ubiquitous AI systems that began to build a human connection and a human-robot interface with whom individuals actually wanted to use and interact.

Bennett’s keynote will be a highly entertaining and informational session as she shares her experience as “the first voice” of AI and being at the forefront of technology that has forever changed our personal & professional lives.

Other speakers that have been added to the NEXT 2020 lineup include:

• Heather Zynczak, CMO at Pluralsight
• Sara Jones, CEO at InclusionPro and co-founder of Women Tech Council (WTC)
• Jon Bennion, VP Sales at NP Accel
• Trey McCall, VP of Growth at PingIdentity
• James English, Head of Inside Sales at Pattern

Additional speakers and organizations, as well as sponsors, will be announced during the next several weeks. Up-to-date information on the agenda and participants can be found on the event website at https://www.insidesales.com/next2020/.

NEXT 2020 will take place at The Grand America Hotel located in downtown Salt Lake City, Utah from February 25 to February 28, 2020. To register for NEXT 2020, visit https://www.insidesales.com/next2020/.

About XANT
XANT helps enterprise customers accelerate revenue in a way CRM and AI alone cannot. Its Revenue Acceleration Cloud uses Real Data powered by AI—behavioral insights captured in real-time between every buyer and seller on the platform—to guide teams to focus on the right things, optimize engagement and improve visibility. Leading brands like Caesars Entertainment, VMWare, Groupon, John Hancock Investment Management, Pluralsight, Fidelity Investments, Intrado, and Ten-X rely on XANT for measurable revenue lift and real results.

XANT – Pioneering the future of growth. http://XANT.ai

SILICON SLOPES, Utah, Jan. 15, 2020 /PRNewswire/ — XANT, the revenue acceleration cloud platform, today announced the speaker lineup at the company’s inaugural NEXT 2020 conference. The event will bring together customers, thought leaders and industry experts in the XANT network in order to provide attendees new insights, valuable connections and unique experiences all within the world of sales and marketing.

Throughout the conference, attendees will hear from industry thought leaders who will discuss the future of selling and how the combination of AI and CRM driven by the right data is making it easier for sales teams to close more deals faster. The current roster of speakers attending NEXT 2020 includes:

• Susan Bennett – Best known as the original voice of Siri. Susan’s involvement as the voice for a database project involving speech construction, led to her becoming one of the most recognizable voices today paving the future for AI as we know it.
• Carrie Johnson – Chief Research Officer at Forrester where she leads a global research organization responsible for creating powerful ideas and objective, courageous, and relevant content that helps Forrester’s clients win, serve and retain customers.
• Lori Harmon – Vice President of Worldwide Virtual Sales at NetApp – a strategic leader who helps customers maximize their return, drives sales innovation, and empowers teams in a digital era.
• Greg McKeown – Author of The New York Times Bestseller, Essentialism: the Disciplined Pursuit of Less. Greg was recently named a Young Global Leader by the World Economic Forum.
• Frank Cespedes – Senior Harvard lecturer in the Entrepreneurial Management Unit and author of “Aligning Strategy and Sales.”
• Rob Jeppsen – Founder and CEO of Xvoyant, the world’s #1 sales improvement platform and expert on solving the sales leadership crisis.
• Katie McKay – Global Head of Sales Enablement at John Hancock Investments, a division of Manulife, one of the world’s largest asset managers to employ a multi manager approach.
• Ashley Mattis – Senior Director, Sales Operations & Strategy at Groupon.

Additional speakers and organizations, as well as sponsors, will be announced during the next several weeks. Up-to-date information on the agenda and thought leaders presenting can be found on the conference website at https://www.insidesales.com/next2020/.

“Good sales leaders become great by learning from their peers and journeying in the direction of the latest trends and technology,” said Katie McKay, head of sales enablement and distribution strategy at John Hancock Investment Management.  “The sales world we live in is constantly changing, and we come to NEXT to stay ahead of those changes by connecting with the right people, the best practices and the latest tools needed to grow our company.”

NEXT 2020 will take place at The Grand America Hotel located in downtown Salt Lake City, Utah from February 25 to February 28, 2020. To register for NEXT 2020, visit https://www.insidesales.com/next2020/.

About XANT
XANT helps enterprise customers accelerate revenue in a way CRM and AI alone cannot. Its Revenue Acceleration Cloud uses Real Data powered by AI—behavioral insights captured in real-time between every buyer and seller on the platform—to guide teams to focus on the right things, optimize engagement and improve visibility. Leading brands like Caesars Entertainment, VMWare, Groupon, John Hancock Investment Management, Pluralsight, Fidelity Investments, Intrado, and Ten-X rely on XANT for measurable revenue lift and real results.

XANT – Pioneering the future of growth. http://XANT.ai

The 22nd Annual Needham Growth Conference (NGC) provides institutional, private equity and venture capital investors with access to approximately 340 growth companies from a broad range of industries including communications & enterprise infrastructure; healthcare; industrial technology; Internet, entertainment & consumer; semiconductors & semiconductor equipment; and software & services. In addition to presentations by senior executives, NGC features keynote speakers and a variety of panels discussing critical topics that will impact technology markets in 2020 and beyond.

“We are thrilled to be attending Needham’s Annual Growth Conference with so many other exciting companies,” said XANT CEO Chris Harrington. “It is a great opportunity for us to talk about the future of sales to some of the fastest-growing companies across the country.”

About XANT

XANT helps enterprise customers accelerate revenue in a way CRM and AI alone cannot. Its Revenue Acceleration Cloud uses Real Data powered by AI—behavioral insights captured in real-time between every buyer and seller on the platform—to guide teams to focus on the right things, optimize engagement and improve visibility. Leading brands like Caesars Entertainment, VMWare, Groupon, John Hancock Investment Management, Pluralsight, Fidelity Investments, Intrado, and Ten-X rely on XANT for measurable revenue lift and real results.

XANT – Pioneering the future of growth. http://XANT.ai

Silicon Slopes, Utah, December 11, 2019 –  XANT, formerly InsideSales.com, today announced it will host its inaugural customer conference, NEXT 2020, in Salt Lake City on February 25-28, 2020. NEXT 2020 will bring together the XANT network of customers, partners, and industry thought leaders to discuss the challenges facing revenue teams, reveal best practices by winning sales teams, and how to ultimately accelerate revenue in today’s transformational environment.

“As NetApp has engaged in sales transformation efforts to harness growth in our business, a significant part of our success has been driven by XANT solutions,” said Lori Harmon, VP of Worldwide Virtual Sales at NetApp. “I am honored and excited to share my experiences at this gathering of revenue leaders as a keynote speaker at NEXT 2020.”

“We’re excited to bring our community of sales, marketing, data and technology leaders face-to-face to learn and discover new paths to revenue acceleration,” said Chris Harrington, CEO of XANT. “We have some of the best and brightest revenue leaders in our network, and the benefits of bringing together all of our experts into the collaborative environment of NEXT 2020, where they can inspire one another, push the boundaries of our industry and create new connections, is impossible to quantify.”

NEXT 2020 is intended to kickstart the year and expose attendees to new strategies and ideas that will elevate their skills and help their teams close more deals faster. In keeping with the XANT corporate rebrand and expansion, this conference will highlight what is next on the horizon for sales, marketing and account management professionals to improve productivity, visibility and effectiveness.

Attendees will gain valuable information and insights from leaders in brands who know best, including American Express, Groupon, NetApp and John Hancock Investment Management, as well as new research revealed by industry thought leaders from Forrester Research.

To register for NEXT 2020, visit https://www.insidesales.com/next2020/

About XANT

XANT helps enterprise customers accelerate revenue in a way CRM and AI alone cannot. Its Revenue Acceleration Cloud uses Real Data powered by AI—behavioral insights captured in real-time between every buyer and seller on the platform—to guide teams to focus on the right things, optimize engagement and improve visibility. Leading brands like Caesars Entertainment, VMWare, Groupon, John Hancock Investment Management, Pluralsight, Fidelity Investments and Intrado., rely on XANT for measurable revenue lift and real results.

nsideSales.com today changed its corporate identity to XANT, a play on the word cognizant, which the company says embodies how its data and platform makes sales organizations “all-knowing.”

Along with the rebrand, XANT is expanding its recently introduced Revenue Acceleration Cloud beyond sales to marketing and account management teams. The Revenue Acceleration Cloud enables teams to build closeable pipeline and expand customer revenue.

“XANT is changing how B2B enterprises buy and sell to each other, and our former brand did not capture that,” said Chris Harrington, CEO of XANT, in a statement. “No group has benefited more from the continued proliferation of data and digital access than buyers. Think about how much a buyer knows about a company they are considering buying from before they ever talk to a sales rep? How does a sales professional adapt in this world? XANT will do for sales what Waze did for navigation by using collective user experiences to improve sales interactions. We will continue to build on the company’s unparalleled data insights that help reps build closable pipeline and engage customers in ways that AI and CRM alone cannot.”

Author

Destination CRM

SILICON SLOPES, Utah — November 4, 2019 — InsideSales.com today announced its corporate rebrand to XANT. Under the new name, XANT will continue to build upon the company’s innovative foundation and customer adoption for its intelligent sales engagement solutions. A play on the word cognizant, XANT embodies how its data and platform makes sales organizations “all-knowing.” This new brand name reflects the hyper-aware, informed sales organization that XANT solutions enable.

Along with the rebrand, XANT is expanding its recently introduced Revenue Acceleration Cloud beyond sales to also enable marketing and account management teams to optimize their day, improving productivity, visibility and effectiveness. The XANT Revenue Acceleration Cloud enables teams to build closeable pipeline and expand customer revenue more effectively.

Sales reps often waste time working on the wrong things, because they don’t operate with repeatable processes that use good data insights. The XANT platform enriches CRM data with collective buyer data to optimize each and every sales engagement with a customer. This innovative offering combines AI with data from the leading CRM platforms including Salesforce, Microsoft, SAP and Infor along with nearly 10 billion revenue interactions between buyers and sellers.

“XANT is changing how B2B enterprises buy and sell to each other, and our former brand did not capture that,” said Chris Harrington, CEO of XANT. “No group has benefited more from the continued proliferation of data and digital access than buyers – think about how much a buyer knows about a company they are considering buying from before they ever talk to a sales rep? How does a sales professional adapt in this world? XANT will do for sales what Waze did for navigation by using collective user experiences to improve sales interactions. We will continue to build on the company’s unparalleled data insights that help reps build closable pipeline and engage customers in ways that AI and CRM alone cannot.”

Author

Customer Think

Author

Carly Porter
Daily Herald

Author

Emily Fonnersbeck
Silicon Slopes